ParkAds:
Reimagine Parking, Revolutionize Advertising
Turn every parking space into an opportunity. ParkAds connects drivers and businesses with interactive ads, delivering rewards and engagement where you least expect it.
About ParkAds
ParkAds is an innovative advertising platform that transforms parking lots into high-impact media spaces using QR code technology. By turning idle moments in parked vehicles into engagement opportunities, ParkAds delivers measurable results for advertisers and tangible rewards for consumers.
The Problem
Traditional outdoor advertising is expensive, difficult to track, and often ignored. Meanwhile, parking lots across Nigeria, especially in busy cities like Lagos and Abuja, remain underutilized in the advertising ecosystem. Consumers, while waiting or idling in cars, are rarely engaged by brands in a meaningful way.
Our Solution
ParkAds leverages existing parking spaces by placing QR codes at each spot, directly facing incoming vehicles. When scanned, users are directed to a curated platform to watch short video ads. After watching, they earn points that can be redeemed for airtime or converted into discounts at checkout—creating a dynamic value exchange between businesses and consumers.
How it Works
Scan QR Code
Drivers simply scan the QR code displayed at their parking spot using their mobile device.
Watch Ads
Users are taken to the ParkAds platform to watch a short, engaging 1-minute advertisement.
Earn Points
With every ad viewed, users earn points or credits directly into their ParkAds account.
Redeem Rewards
Points can be redeemed for mobile airtime or discount vouchers at partner merchants.
Benefits
- For Businesses: Cost-effective, location-based advertising with trackable performance.
- For Parking Lot Owners: New monetization stream without disrupting normal operations.
- For Consumers: Simple way to earn airtime or save money while parked.
- For Advertisers: High engagement, real-time analytics, and targeted reach.
Target Industries / Audience
- 🛍️ Retail Stores & Malls
- ☕ Restaurants & Cafes
- 🛒 Supermarkets & Pharmacies
- 🏦 Banks & Offices with Car Parks
- 🎤 Event Centers & Churches
- 📱 Advertisers targeting mobile-savvy urban consumers
